In 1979, the first MediaMarkt store was opened in Munich. From the very beginning MediaMarkt offered the visitors of the store the most up-to-date equipment: in 1979 they were color televisions with a kinescope, video recorders, Hi-Fi systems and home video cameras.
A competent business policy and vivid advertising campaigns give an excellent result. By the end of 1987, there were already 10 MediaMarkt stores in Germany, the trading network brings the total income equivalent to 91 million euros.
In 2000 the company enters the Russian market.
At the moment the company has more than 750 stores in 14 countries. The holding's turnover is 21 billion euros, 65 thousand employees.